December 6, 2019

Pinterest launches shopping profile, @PinterestShop

─ News ─

Pinterest is continuing its ecommerce drive with the launch of its shopping profile, @PinterestShop.

The account offers hundreds of shoppable product Pins from 17 small businesses, and Pinterest will continue to update it with offerings from more small businesses.

Apparently 83% of weekly Pinners have made a purchase based on content they saw from brands on Pinterest, so the more these companies – and the platform itself – can do to capture shoppers’ attention, the better.