Social Media Management

Social Network & media management with the purpose of promoting and communicating a brand.

  • Content Creation
  • Feeds Creative Direction
  • Creation of relevant, original and High Quality Contents
  • Community & Social Media Management
  • Crisis Management
  • Strategic Plan
  • Editorial Plan
  • Social ADV
  • Monthly Report

Digital PR

Digital PR & Influencer Marketing consist in all the online activities to promote a company’s or a group’s products, services, projects or events, through digital connections.

  • Influencers’ Relationship
  • Product Placement (online)
  • Email Marketing
  • Influencers’ based Marketing
  • Special Projects
  • Ongoing Activations
  • Media Relationships
  • Contents and performances’ amplification
  • Kit Seeding Creation
  • Bloggers and Influencers’ profiling

Digital Strategy

Digital Strategy is about the whole complex of tactics, technical actions, digital marketing tools that are designed to outline the right choices for the company’s business targets.

  • Target Identification
  • KPI’s Measurement and Analysis
  • Concept and Storytelling Creation
  • Visual Design Strategy
  • Marketing Investigation and Audience Analysis
  • Content Creation and Distribution
  • Definition of the brand’s Tone of Voice

Content Production

Video and photo contents to be spread on social networks and websites.

  • Production of Animation and Illustrations
  • Photo Production
  • Video Production

Experiences & special projects

Creation of special projects and dedicated experiences with bloggers and influencers to promote brands and services.

  • Events’ Management and Organization
  • Planning & Production
  • Blog Tours
  • Private Dinners
  • Private Experiences
  • Digital Campaigns

Report & Analysis

Report and follow ups, detailed analysis of social media and digital pr activities.

  • ROI’s Reporting & Measurement
  • Monthly Reporting
  • Sentiment Analysis
  • Website Optimization
  • Data Analysis
  • SEO & SEM

E-commerce Development

Creation of dedicated sites for the integrate online sale of products and services through e-commerce.

  • Development & Customization on various platform, for small or big projects
  • Security & Technical Support
  • Inbound Landing Page
  • SEO & E-Commerce Optimization

Web Marketing

SEM is “a form of Internet marketing promoting web sites, so to increase their visibility in the search engines (SERP), through optimization and advertising”. SEO is the acronym for Search Engine Optimization.

  • Creation of SEO Campaigns & Generation of Inbound Traffic
  • SEO Advisory
  • Monthly Reporting & Analysis
  • Google Adwords, Google Shopping & Marketplace Campaigns
  • Strategic Planning
  • Remarketing Campaigns

Display Advertising

Performance Marketing works on payed spaces in a user’s interest area of contents, so to promote a product and/or service.

  • Video Production
  • Banners Production
  • Content Distribution (Banners, Pop Up, Roll Out, Pop Under, Layer Ads)

Press Office Digital

The Digital Press Office activity communicates a brand and its strong points to media and bloggers  through press releases and storytelling.

  • Management of Websites, Blogs, Communities’ Press Releases
  • Journalist Relationships’ Management.
  • Regular Updating of Press Database
  • Editorial Outputs Coordination
  • Press Samples’ Selection & Set up