Sound Of Donna - Trussardi

─ Digital Strategy - Content Production ─


Sound of Donna is the new female fragrance by Trussardi Parfums. The target audience is between the X Generation and the Millennials: young and multitasking women who love work as much as leisure time, music, life and its opportunities. Starting from the script chosen by the Maison, we have developed a series of contents, both photo and video – made specifically for each individual social network – with the aim of creating an engaging storytelling and increasing the followers’ engagement.
Femininity and freedom as her muse: Annalisa, the face of this special launch.
A celebration of passion, freedom and femininity.

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Potential Reach