May 6, 2019

Instagram is working on a new ‘Join Chat’ sticker for Stories

─ Social Network ─

Instagram, is working a new “Join Chat” sticker option, useful for the Stories viewers to join a private chat group (new feature for Creator Account), direct from a Story.

The “Join Chart” prompts the user to add a note on what the chat is about, with this note “People who view your story can request to join this group chat”.

Instagram Direct has also proven to be a strong driver of engagement and connection on the platform.

This new option looks like an opportunity for the brands, in order to build stronger community connection, and bring your biggest advocates closer by sharing exclusive content.