
B&B Italia
Activities
SOCIAL MEDIA STRATEGY & MANAGEMENT, CONTENT PRODUCTION, SOCIAL MEDIA ADVERTISING, DIGITAL PR FOR THE PROJECT “LE BAMBOLE IN 50″”
Request
DEVELOPMENT OF DIGITAL STRATEGY TO COMMUNICATE THE BRAND’S PRESENCE AND ACTIVITIES IN THE MILAN DESIGN WEEK 2022 CALENDAR.
The Project
AS PART OF THE ONGOING COLLABORATION, READY2FLY PARTICIPATED IN THE DEVELOPMENT AND STORYTELLING OF THE PROJECT “LE BAMBOLE IN 50″”, A SERIES OF SHORT CONVERSATIONS WITH TALENTS FROM THE WORLDS OF ART, FASHION, AND DESIGN WHO TELL THEIR STORIES ABOUT MARIO BELLINI’S ICONIC CHAIRS.
KPIs achieved
BRAND AWARENESS
REACH
STORE TRAFFIC